butter LONDON
ALU at NYFW – Backstage at Vena Cava
Unlike traditional runway shows, presentations give you the opportunity to examine the clothes, makeup, hair and nails up close. We were fortunate to be able to attend the Vena Cava presentation at NYFW after our visit backstage. As much as I love getting the opportunity to check out the pre-show action and learn about the products and techniques used to create the models’ looks, it’s amazing getting to see the finished creations in person.
Like my FW blogging partner in crime, Jamie, I loved everything about the Vena Cava show. The sleek sided poufed-up hair, the downtown edgy vibe of the clothes, the bold pop of eye color and most importantly the GREEN nails. Get all the deets after the jump! |
Nonie applied a custom solution over the polish to mattify the color, giving it a murky look. It’s not a completely flat finish, it just reduces the sparkle. I wonder if this “solution” will eventually appear as a matte/satin top coat in the butter London line. Hair guru Ted Gibson gave the girls what he calls a “rockabilly chic” hairstyle. It’s an update on what you think of as an 80s pompadour. He used his own Fix It gel to slick back the sides, a little backcombing and Tame It shine lotion to create texture on top and Beautiful Hold hairspray to keep it in place. Don’t forget to check The Beauty of Life for more New York Fashion Week coverage. #NYFW
The fabulous green tips are the creation of Nonie Creme, Creative Director of butter London. To complement the hunter green fabric in the collection, this new butter London polish, dubbed British Racing Green, will be released this fall.
Vincent Longo created the bold makeup concept highlighted with a vibrant orange lined eye.
butter LONDON Holiday and Friends & Family Discount
I first discovered butter LONDON almost two years ago during a trip to Seattle with the boyfriend. At a time when emerald green polish wasn’t easy to come by I was initially drawn in by the beyond stunning Thames but it was the 3 Free formula that made me a bL fan.
Since that time the bottle shape has changed and I’m not gonna lie, I’m not its biggest fan. While the new look is sleek and stylish, the cap drives me batty. It takes three full turns to remove and its size makes it difficult to line up the threads when closing. It’s actually not that awkward to hold, at least not for me but, I prefer the older bottle style; square with slightly rounded edges and more product (.36 oz vs. .3 oz).
For Holiday 2008, butter LONDON is offering three gift sets for the bL fanatic in your lifestyle. Holiday Lacquer Duo #1 comes with Come To Bed Red and Diamond Geezer and Holiday Lacquer Duo #2 includes The Full Monty and Chancer. Both sets are packaged with a bL nail file and retail for $20 (a $24 value). There is also the Christmas Cuticle Miracle Kit with Melt Away cuticle remover and Handbag Holiday cuticle oil. This set retails for $25 (a $35 value).
I had the opportunity to test out the Holiday Lacquer Duo #2, a sparkly twin set of ruby and gold. The Full Monty, a warm metallic, and Chancer, a glitter packed red jelly, are heavily pigmented yet apply smooth and even. It’s funny, our office Christmas tree is decorated solely in red and gold. This duo made me immediately think of it.
“British slang for being naked”
“Brit slang for someone who is sleazy and fake, or tries to pick up women who are out of his league”
In looking for color twins, the only obvious comparison was China Glaze Ruby Pumps vs. Chancer. I couldn’t find any sisters for The Full Monty though I don’t own a ton of gold polish. I will say that if you have Ruby Pumps and love it, you probably don’t need Chancer even though it is a bit darker and more pigmented (requiring only two coats to RP’s typical three). Both shades have the same fire and sparkle once top coat is applied though without, they dry matte and slightly bumpy.
butter LONDON 3 Free nail lacquers retail for $12 and are available for purchase on butterLONDON.com or at butter LONDON nail kiosks in the SeaTac, Sacramento and Dulles airports.
butter LONDON is offering a Friends & Family 20% Off discount on all online purchases from now through December 9th. Enter promo code FF2009BL at checkout.
So who’s going to partake in the sale? Have you tried bL polish before? Any favorite shades you’d recommend?
Go Green – Turn In Your Toxins
Turn In Your Toxins!! Turn In Your Toxins!! Just saying it makes me feel like a 19th century Newsie. You know, the kind that got to dance and frolic with the hotness that is Christian Bale circa 1992. I gotta give it up to the brains behind butter London for coming up with an eye catching line.
In conjunction with Earth Day and in an effort to detoxify your nail routine the Seattle based nail lacquer brand is asking you to ditch your toluene, formaldehyde and DBP laden polishes. Just relinquish 3 bottles of your old, toxic, nail polish and receive a coupon for a FREE bottle of their 3 Free formula lacquer.
But where do you go to score such a deal? butter London has teamed up with BrandHabit to help you locate a nearby retailer. BrandHabit is an online boutique locator that finds where your favorite designers are carried; from major labels to indie brands, including butter London. Unfortunately, butter London hasn’t made it to every small town in the land but it looks like some of major metros are included. Head on over to BrandHabit to find out!