Essie
Essie Winter 2007
Pour It On – that’s the slogan seen in the Essie Winter ’07 campaign and for the molten shades is this series, it certainly applies. Never steering too far off course, this collection also includes the usual suspects; a nude & red cream. It wouldn’t be Essie if she didn’t stick to what her customers love and expect from the line.
Since Fall has officially arrived in Cleveland, the sun will be harder and harder to find so the Sunlight & Shade pics are on hold until our season of gray is over. Instead I’m using new indoor equipment that I believe gives accurate color representation.
First up, my favorite, squeal-tastic shade of the group… Over The Top. Hello gorgeous!! With it’s gun metal smooth semi-gloss finish I almost expected my nails to feel cool to the touch. The formula applied extremely smooth and the brush shape allowed me to get almost perfect application along my cuticle edge. Color me impressed!
I searched through all my bottles (that’s a LOT of searching) and the closest I could come to finding an Over The Top dupe was China Glaze Black Diamond from the Ski Collection. In the bottle I thought Lippmann Hit Me With Your Best Shot might be a contender (if only I could find you all a low cost version) but it had a slight blue cast when compared with the other two.
I only wish I could gush as lovingly about Over The Top’s metallic cousin Steel-ing The Scene. This pewter colored polish has a bit too much yellow in it, doing my skin tone no favors. And I had the same problem I have with so many chrome like finishes… brush strokes. Oh my word the brush strokes. It’s a unique color but not user friendly.
Damn you Diddy and your Making The Band!! Since I’ve set eyes on this polish all I keep hearing in my head is, “We show stoppin’, We show, show stoppin’!!” Showstopper is a hard shade to capture. The berry base, red pigment and gold ribbons of shimmer cause this shade to appear as multiple colors ranging from pink to magenta to berry red. With the exception of Steel-ing the Scene, all the shimmers in this collection applied smoothly.
Wrapped in Rubies actually reminds me more of an almandine garnet. But I suppose Wrapped in Almandine Garnets wouldn’t sound anywhere near as nice. Brownish-red with gold shimmer this shade feels more fall leaves than winter in my opinion. It’s beautious none the less. The semi-gloss finish is similar to Showstopper and Over The Top.
Who’s She Red is the color of bright red maraschino cherries. Yum! It’s highly pigmented and almost a one coat red. Very fun and traffic stopping but not what you’d call uber-unique.
I wasn’t sure if Nude Attitude was meant to be worn sheer or opaque so I tried it both ways. Holy hot streaky mess! The pictures don’t really show it but oh did I have a time trying to make this pretty. Not that I find this custard colored shade pretty but you know what I mean. Honestly, who wears this kind of color well? If it’s you, please send me a pic. I have to see! I felt like I was wearing parchment paper on my nails.
So for the first time in a while we’re seeing some daring shades from a company that plays towards a more conservative nail crowd. After the brown gorgeousness of Decadent Diva from Fall and now the steely charcoal goodness of Over The Top I can only hope this means we’ll be seeing deep blues and purples from Essie in the future. Please please please bring back VIP!
The Winter ’07 collection will be available November 1st but I’ve heard that people are already finding them at ULTA.
Essie Winter 2007 Preview
OK so I know I teased you with a lot of new goodies coming down the track but things have been absolutely insane. Does anyone want to join me in my fight to take down Time Warner Cable. They are evil, evil people and have made my life hell for the past few weeks. Things are still not resolved but I will battle on.
I did have time to snag some bottle pics of the new Essie collection for Winter 2007/2008. Styled to go with the glam styles and metallic accents seen on the runways for fall, this collection is filled with glitzy reds, gunmetal and pewter and, of course, a signature nude cream.
from l-to-r:
nude attitude – antique nude cream
steel-ing the scene – medium brushed pewter
over the top – dark metallic gray
who’s she red – four-alarm creamy crimson
wrapped in rubies – rich gold-dusted burgundy
showstopper – shimmery deep berry
I’ve only had a chance to swatch a few and so far Over The Top is a big winner as is Showstopper. I promise to have swatch pics up soon.
Essie Fall 2007 – Glamour Girl
Glamour Girl is the fall collection from Essie. Hitting stores on September 1st, it’s a rich collection of shades that stays true to the Essie reputation of playing it safe and delivering pretty, traditional colors.
Looking at the shades, I’m feeling a 40s retro vibe. It makes me think of tailored suits, pencil skirts, peep-toe heels and patent leather handbags. I could see using Material Girl for a half moon mani or having Alligator Purse peeking out of a pair of chocolate brown open-toe pumps. The colors are:
Alligator Purse – a creamy burnt orange
Bags to Riches – light caramel taupe
Decadent Diva – rich shimmering cocoa
Handle With Flair – dark merlot
Material Girl – blackest purple
Turning Heads Red – striking red
Turning Heads Red is a true red creme. It took 2 coats to get the bottle shade but it applied evenly and has a nice glossy finish.
Alligator Purse is one of my favorite shades of this collection. I’d describe it as more of a brick red creme than a burnt orange. It’s highly pigmented and was true to the bottle color with one coat. Warmer tones should run and grab this as soon as it hits shelves.
Bags to Riches is so not my color it’s not even funny. It looks like a really light cup of coffee. In fact it reminds me of those Aroma Cafe shades that China Glaze put out a long time ago. I honestly can’t think of anyone this color would look good on. Not only that but it was extremely streaky. The swatch above is after 3 coats and it still wasn’t even. If you can make it work, more power to you.
Decadent Diva is my hands down winner for best polish of the collection. It has depth, incredible sparkle and shimmer and applies extremely smooth. A rich cocoa shade, Decadent Diva could fill all those Essie Martini Cocoa lemmings out there. It’s deeper and slightly redder and nothing short of stunning. Pictures truly can’t do this one justice. You have to see it on the nail to appreciate it.
Material Girl is a blackened plum creme, along the lines of OPI Lincoln Park After Dark. It’s hard for me to properly evaluate this one because the bottle arrived to me with some damage. The lacquer had leaked and caused some thickening of the formula so it applied streaky and too thick. I don’t believe my issue is indicative of the polish in general.
Handle with Flair is a wine red creme. It went on a bit uneven and took 3 coats to get the color you see above. It’s a pretty color but nothing I’d call unique.
Even though sunlight has been somewhat rare the past few days, I did manage to grab a quick shot to show off the shimmer in Decadent Diva.
I also did a quick comparison with Martini Cocoa.
I know the fall collections are going to drain a lot of bank accounts. Which shades of Glamour Girl are going to make you open your wallet?
Essie Bahamas Swatches
Essie has teamed up with the Atlantis Resort on Paradise Island, the Bahamas Ministry of Tourism and Kamalame Cay to create a special summer collection. As part of the It’s Better In The Bahamas promotion you can win a trip to the gorgeous tropical locale. Check out the Essie website for an entry form and details.
Ok, I’ll be honest with you. When I see the colors in this collection, I don’t think Bahamas or beach or ocean. With the exception of Jumpin’ Junkanoo and The Cove Copper the rest of the colors seem like typical safe shades for the company that has built an empire on pinks, reds and sheers.
Now I haven’t been to the Bahamas myself but I have been to many of the Caribbean islands and if I had created a collection based on the culture and area it would be filled with hot pink, coral, sea green, opalescent shell pink and a sandy shimmer. But we all have different visions and this is Essie’s. It seems to me that she decided to create shades that flatter the women of the islands rather than reflect on their surroundings.
Alright, so now it’s your turn to weigh in. I’m sure by now some of you have tried these. What are your “must have” and “I’ll pass” shades? Help keep your fellow polish junkies from missing out on a “holy grail” or wasting money.
Essie’s Going To The Bahamas
Miles of sugary sand beaches, pristine turquoise water, luxurious resorts and colorful, spirited festivals that can only be found in one placeโฆ The Islands Of The Bahamas.
Essie brings the technicolor dreams of The Bahamas to life with six fantastic new nail polish shades inspired by the beauty of this tropical paradise and its people.”
The “It’s Better In The Bahamas” Collection includes:
The Cove Copper โ rich, shimmery copper
Atlantis Pearl โ sheer pink with a hint of pearl
Bahama Mama โ deep plum
Lyford Lilac โ mauve-lilac
Jumpinโ Junkanoo โ blooming brownish-pink
Island Hopping โ rum-raisin
In addition to creating this beautiful new collection, essie is offering an island hopping escape to The Islands Of The Bahamas, courtesy of the Bahamas Ministry of Tourism, Atlantis Paradise Island and Kamalame Cay. One lucky winner will receive a relaxing six-night/seven-day stay in The Bahamas, spending three nights each at two of the destinationโs most luxurious resorts, Atlantis Paradise Island and Kamalame Cay on the laid back Out Island of Andros. Fifty second-place winners will receive a deluxe beach bag stuffed with island getaway goodies.
To enter and for official rules, visit any fine salon, retailer of professional beauty products or log onto www.essie.com starting July 1, 2007.